Our story starts with fun

Toys“R”Us is a favourite with kids everywhere. As long as we’ve been around, we’ve been all about fun! We’re passionate about the power of play–we want kids to fully enjoy everything it can give to them.

Imagination is everything

When kids play, they also grow. Education, creativity and development–all are sparked by the power of play. That’s why our toy range offers every form of play and captures every part of imagination

Always up for playtime

At Toys“R”Us we’re excited about what’s ahead. We’ll be stocking big brands that bring big smiles to every kind of kid. We’ll be bringing more activity and fun to the website. And there’s much more from Geoffrey the giraffe!

What we value

We believe toys have the power to change lives. Play helps children learn to collaborate, explore, problem solve and imagine. The values that guide us are inspiration, education, creativity and engagement. And of course, fun!